Media literacy in the digital age must illuminate the standards, values and ontological perspectives the academy holds in approaching knowledge, knowledge formation and information particularly with relevance to the internet. Students need to understand educational institutions and spaces as cultures in their own right where the ways in which the academy judges and treats knowledge needs to be distinguished from student engagements with the Internet as a social tool embedded in their daily lives.
|Keywords:||Media Literacy, New Media Technologies, Social Media, Knowledge Creation|
Reader, Business and Management School, University of London, London, UK
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